- 18 December 2023
With an degree in Business Administration and Management and multiple certifications in Amazon advertising, I am a skilled and knowledgeable Amazon Marketing Specialist at Kaspien. I have a passion for optimization and waste reduction, and I apply my skills gained over 5 years in the industry to help 10-20 brands at a time achieve their goals on the Amazon platform. I create, manage, and optimize all types of paid search campaigns, including DSP, STV, and PPC, while staying within the client's specifications and budget constraints.
In my previous role as a Digital Marketing Manager at Logos Trading Post, I managed all aspects of digital marketing for a small business that sold nationwide. I built listings from scratch, using product photography, keyword research, and SEO copywriting skills. I also created and managed all of the advertising campaigns, both on Amazon and Shopify. Through my efforts, I was able to increase Amazon sales by an average of 70x, while maintaining a ~20% ACoS. I am constantly on the hunt for new techniques, the most up-to-date knowledge, and new connections. I love ecommerce and I am eager to learn and grow in this field.